Post Xmas update.

Now that Christmas is over it is interesting to briefly review the busiest time of the year for the catering industry and see what the most popular products were. I know how much food and drink gets consumed as this time of year and I do feel like I was single handedly responsible for the rise in food and drink consumption.

2013’s number 1, in terms of most searched for on improvethatprice.com, was Red Bull. No. 2 Coca Cola, 3 Peroni Nastro Azzuro Beer, 4 Diet Coke and 5 Jack Daniels.

In addition we launched a new Knorr soup on behalf of Unilever Food Solutions which has proven to be very successful and we have lots of requests for free samples.

We are also about to launch a new cheese on behalf of another one of our partners and I will blog about it once this has gone live.

We are very excited about 2014 and wish you all a very happy, healthy and successful one.

Happy New Year

 

The Improve That Price Team

 

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